This project included: Full responsive website design, UX design, wireframes, new site map and page structures, and new brand assets including product and lifestyle photoshoots. The entirety of the project included both front-end and back-end design and development. The front-end served as the consumer e-commerce portion and the back-end served as both the user sign-up/participation and the management system for the client. Throughout the project I was the lead art director, designer, and conceptor.


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